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Whose Story Is It To Tell?
March 13, 2019 @ 2:00 pm - 3:00 pm CDT
The U.S. will be minority white by 2045.
Strategic brands celebrate Multiculturalism via powerful campaigns – we’ll applaud those who nailed it, and examine why others didn’t. Perhaps they didn’t ask themselves “Whose story is it to tell?” We’ll define the process for successful Diversity + Inclusion marketing.
The audience will participate in an experiment designed to challenge inherent bias –demonstrating how engagement results from great storytelling fueled by that which makes us unique.